Does Home & Away have a future in the UK?

[c120701]

14 hours ago, James Martin said:

The move off 5 itself makes no sense, they still have to pay for the show and that deal will have had to be renegotiated at some point since 2000 because of on-demand, which for years created a legal minefield for older titles; indeed the current affairs slop Channel 5 have replaced H&A with can't go on streaming.

The distribution company has changed over time, as well (it was Southern Star International, it's been handled by Dutch giant Endemol and their subsidiaries for some years now - more well known for owning some of the biggest gameshow formats.)

That daytime lineup is cheap as chips to produce (the talk shows, and the news, literally all share one studio!) but I don't see where the cost saving comes from not airing Home & Away?

My only explanation is it's got an audience more likely to watch 5 Star, whereas Channel 5 is now going for the older, down-market viewer with a directness that makes GB News look positively amateur hour.

It’s going to come down to advertising costs/fees and presumably Home and Away is too niche (soap aimed at a younger audience) for the Channel 5 advertisers, but fits for 5STAR, probably from the crime aspect. Make 5USA 5International and it’d fit right in.